Souk Communications: “Flybe Sponsors of Meridian Weather- Snowman”

A great example of Locomotion’s new co-creative approach is its recent campaign for Europe’s largest independent regional airline carrier, Flybe. Working with Souk Communications Creative Director Claus Larsen, Locomotion formed a creative partnership to produce 10 sponsorship idents for The Channel Islands and Meridian weather bulletins. The brief requested the creation of a “fun” treatment of the graphic lozenge shapes featured in the existing Flybe press and digital campaigns. The character animation approach we created encompassed all our core skills of design, direction, animation, 3D and vfx compositing. Locomotion also teamed up with Felt Music to create sound design, music and a vocal mnemonic for the brand.

Wincent Wespa: “The Adventures of Wincent Wespa”

Lee Bamsey from Locomotion & Steve Gurr have just released the music video they directed and created for “The Adventures Of Wincent Wespa”.  The animated song-story follows our hero, a cute, 60s-style Mod named Wincent on his scooter journey through a 3D city environment.  Lee and Steve designed the buildings which Steve built in Cinema 4D to look like life-sized children’s drawings pasted into a hand-made mini diorama complete with thread-spool fire hydrants and sewn-on button traffic lights.  Lee and Steve used After Effects to animate each scene on a shot-by-shot basis taking Wincent through a series of entertaining mishaps including trails of fire, angry dogs, rainstorms and a flat tyre.  They even created pesky pigeons, which in their habitual way of adding insult to injury for our adventurer, splat-segue into the psychedelic sing-along section of the video.  Happily, Wincent is revived from his trip, undeterred and heads off into the sunset.  We hope he’ll be back soon to ride again!

Wincent has his own facebook page if you’d like to be his friend and you can check out the video on our showcase page.

Credits:
Director/ Editor/ Compositor: Lee Bamsey
Director/Editor/ Compositor/ 3D Modeler: Steve Gurr

The Saturdays: Windows sponsorship idents (mute)

Click To Play

Credits:

VFX/ Compositor/ Editor: Lee Bamsey
Producer: Kwok Manyau
Post Production Producer: Dan Coster

Locomotion rocks CBBC’s BAMZOOKi Street Rules

Locomotion has delivered another fantastic CBBC series for the BBC.

Bamzooki Street Rules (13 x 28 min) presented by Barney Harwood and Gemma Hunt features four teams of three contestants competing with their Zooks in tests of speed, strength and agility.  What’s a Zook you ask?  Zooks are virtual creatures created by the contestants using 3-D primitives designed by Gameware Development.  Fans can download the Zook kit from the CBBC website to create their own Zooks, competing to enter the leagues and gallery of most viewed and downloaded Zooks.

Locomotion worked closely with the CBBC team bring to life this new twist on this hugely popular children’s series which started in 2004 as an in-studio virtual Robot Wars.  Now into its fourth series, ‘Bamzooki Street Rules’ pumps up the scale of the Zooks and increases the stakes for the competitors by taking their virtual creatures to outdoor as well as indoor challenges.

During game-play, the contestants shout commands to their Zooks to control their creatures as they battle it out for glory.  The competition starts with an outdoor street race that shows off the augmented reality element of this clever kid’s series. Locomotion’s editors created picture-in-picture effects to help viewers keep track of the action and tie-in the identity of each zook with its team.  Once the Zooks cross the finish line, the teams enter the secret Bamzooki headquarters to compete in progressive levels of challenges like sumo bouts, capture the flag, obstacle courses, elimination rounds and a final roof top race.

Bamzooki Street Rules was filmed at Pinewood Studios in it’s mixed reality studio which enabled virtual reality game play to be recorded in camera.  The show also features dramatic intros, outdoor scenes, CGI fly-throughs, celebrity cameos and interviews with the house Zooks by Zook expert, Dr. Vigo.

Locomotion edited, graded and composited together the many, varied components to enhance the augmented reality experience for viewers.

Bamzooki Street Rules is on CBBC Wednesdays at 17:15 and Saturdays at 9:30 through February 2010 and BBC iPlayer

Credits:
Editors: Miland Suman, Graham Carr
Online and finishing: Alex Hare, Miland Suman, Lee Bamsey
Series Producer: Rupert Harris
Producer: Lucy Youngman
Director: Jason Garbett
Executive Producer for Locomotion: Danny Coster
Line Producer for Locomotion: Jen Reznick

Pasta Pronto!

Locomotion was treated to a taste of la dolce vita this November, when work began on sponsorship bumpers for Roma foods. Working with Commercials Unlimited, senior editor Lee Bamsey created four idents for the RTE cookery show ‘Catherine’s Italian Kitchen’.

The beautiful Italian images obviously brought out the old master in Lee as he set about ripening tomatoes, adding light rays, and removing creases and reflections from packaging whilst grading the whole edit to give a lovely warm Mediterranean glow. Whether Leonardo would approve of Lee’s AFX approach is another matter but the Loco team think it’s fantastico!

Two Saturday Specials!

June saw the two highlights of senior motion graphics artist Lee Bamsey’s year. In one week he managed to work on a project for the newest girl band on the block: The Saturday’s and get married– how lucky does one guy get?

Working with Global Radio, producer Kwok Manyau commissioned us to create Windows sponsorship bumpers, intros and outros for a Channel 5 programme ‘The Saturday’s at work: the making of a music video’.

Using After Effects, Lee helped to create a series of stylish idents promoting the versatility and creativity of Microsoft Windows software whilst incorporating the five fabulous ‘Saturdays’.

Staring at a screen full of gorgeous girls all week could be distracting to a man but Lee only had eyes for his Saturday at the end of the week, when he married the beautiful Steph. Thoughts of any other faded away as he jetted off to Bali and the single men of the office were left contemplating their favourite Saturday…

Hidden Talent – Lee Bamsey

LEE BAMSEY

The inspiration behind ‘Without Face’ was born out of witnessing the ’over-exposure’ of cult figures. This growing collection of paintings remasters shots of well know individuals, in a way that challenges public perception. By making the subject faceless, their persona is demystified in one sense, but becomes an illusion in another by leaving the spectator guessing the identity. Check back to see another picture and guess the identity.

Can’t wait to see more? Join the ‘Without Face’ Facebook group